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Since its founding in 1989, Amsterdam-based G-STAR has been committed to denim as a fabric, a craft, and a culture. We forge our own unique route while transforming ideas into jeans, propelled by creativity. We elevated the fabric into a sophisticated and mature material by bringing raw and unprocessed denim to the fashion industry. Additionally, we pioneered the first fashion fabrication of 3D denim. We have a distinct place in the fashion industry thanks to our unwavering commitment to innovation, which has enabled us to turn denim into a force for advancement. for the earth and its inhabitants.